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Glede
Glede vs Your Gift Card

Glede or Your Gift Card — what suits your business best?

Your Gift Card is a multi-purpose gift card that can be used at a selection of stores. Glede is a Mastercard gift card that works everywhere cards are accepted — 50 million stores, no catalog. Here's an honest comparison.

50M+

stores accept Glede

0 kr

start-up fee

< 5 min

to the first broadcast

Overview

Two ways to give a gift card

Your Gift Card is a multi-purpose gift card that can be used in over 4,000 stores and shopping centers in Norway — the card must be picked up physically at a shopping center after the recipient has received it. Glede is a fully-fledged digital Mastercard that works just like a regular debit card — in stores, online, and in Apple Pay or Google Wallet. The choice is about how freely the recipient can use the gift card and how smooth the delivery should be.

Function by function

How the solutions differ

Application
Glede Mastercard — 50M+ stores, online and in-store
Your Gift Card Over 4,000 stores and shopping centers in Norway
Digital delivery
Glede 100% digital — sent via SMS or e-mail
Your Gift Card will be sent via SMS/email, but must be picked up physically at the shopping center.
Online use
Glede Works at all online stores that accept Mastercard
Your Gift Card Mainly limited to physical stores in the partnership
Use abroad
Glede Yes — Mastercard is accepted everywhere
Your Gift Card Only at Norwegian partner stores
Digital wallet
Glede is added directly to Apple Pay and Google Wallet
Your Gift Card No wallet integration
Automatic reminders
Glede Yes — we notify the recipient before expiration
Your Gift Card No reminders of unused funds
Validity
Glede 4 months + 1 year free of charge after activation
Your Gift Certificate 4 months + 3 years
Pricing model
Glede 3% service charge, minimum NOK 25 per gift card
Your Gift Card Typical fixed fee per card
Tax-free
Glede Yes — Glede automatically flags the Tax Administration's boundaries
Your Gift Card Yes, within Norwegian rules for gift cards
Best suited for
Glede Companies that will provide full freedom of choice and digital delivery
Your Gift Certificate Employers who want curated selection in Norway

What suits you?

Briefly summarized

There is no one right solution — the choice depends on how freely you want the recipient to be able to use the gift card.

Select Glede if …

You want the recipient to be able to use the gift card completely freely — on travel, shopping, experiences, online or in local stores. No strings attached, no catalog, no hidden fees.

Choose Your Gift Card if…

You prefer a curated selection of Norwegian chains and want to control where the gift card can be used.

Frequently Asked Questions

About choosing between Glede and Your Gift Card

Yes — and significantly more. Glede is a Mastercard, so it works at all stores that take cards, including all the chains Your Gift Card covers and tens of thousands of online stores and local stores that are not part of Your Gift Card's selection.

Try Glede without commitment period

Create an account, upload a list of recipients and send your first gift card in under five minutes. No setup fee, no commitment period.