How to give employee gifts that appeal?

Giving good employee gifts is not always easy. Not only can unappreciated gifts be a large and unnecessary cost to your business, they can also create employee dissatisfaction and an unnecessary environmental footprint.

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31% say a bad gift makes them feel less appreciated

Only 2% of employees prefer physical company gifts with logo as employee gifts

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Receiving a good gift from your company can help you feel recognized and appreciated, which in turn is important for motivation, satisfaction and productivity. This is evident in Workhuman's statistics, where recognition contributes to:

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• Lower likelihood of leaving the employment relationship: 5x more likely to see a path forward in the organization
• Higher satisfaction: 44% higher satisfaction in life in general
• Higher productivity: 73% less likely to "always" or "very often" feel burned out
• Higher engagement: 4x more likely to be actively engaged at work
• Higher sense of belonging: 5x more likely to feel a sense of belonging at work

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So how can you give a good gift to your employees? Our tips are to:

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• Give the recipient the freedom to choose
• Making it easy for the recipient
• Make sure the value of the gift matches the occasion
• Give the gift at the right time

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Sending a digital gift card would therefore be the perfect way to ensure a good employee gift, with 65% of employees saying they prefer digital gift cards as an employee gift.

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"We have received very positive feedback from our employees who particularly appreciate the fact that the gift card can be used everywhere, both in-store and online."

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The conclusion is quite simple. Employee recognition is important. Recognition is about more than just giving, it is about giving the right gift at the right time. Getting it wrong can have the opposite effect. Digital gift cards give the recipient the freedom to choose and are therefore a safe choice for companies looking to give employee gifts.