# Glede

> Glede is a Norwegian B2B gifting platform. Norwegian and Swedish companies use Glede to send digital gift cards to employees, customers, and partners. Recipients spend the gift everywhere Mastercard is accepted — over 50 million locations worldwide — via Apple Pay, Google Wallet, or a physical card. Over 12,000 companies use Glede.

## Core pages

- [Glede (Norwegian homepage)](https://www.glede.app/no): Overview of the platform for Norwegian businesses.
- [Glede (Swedish homepage)](https://www.glede.app/sv): Overview of the platform for Swedish businesses.
- [Glede (English homepage)](https://www.glede.app/en): Overview of the platform for international buyers.
- [How Glede works](https://www.glede.app/no/slik-fungerer-glede): The end-to-end flow — purchase, send, recipient activation, spend.
- [Pricing](https://www.glede.app/no/priser): Service fees, exchange fees, and what's included.
- [Fees](https://www.glede.app/no/gebyrer): Detailed fee breakdown.
- [FAQ](https://www.glede.app/no/faq): Common questions about ordering, payment, taxes, and recipient experience.

## Products and use cases

- [Christmas gifts for employees](https://www.glede.app/no/julegaver-til-ansatte): The most popular use case — tax-deductible Norwegian Christmas gifts.
- [Summer gifts for employees](https://www.glede.app/no/sommergaver-til-ansatte): Summer-themed gifts within the Norwegian tax-free limit.
- [Corporate gifts](https://www.glede.app/no/firmagaver): General employee, customer, and partner gifting.
- [Universal gift card](https://www.glede.app/no/universal-gavekortet-som-kan-brukes-overalt): The flagship product — a Mastercard-backed gift card usable anywhere.
- [Mastercard gift card](https://www.glede.app/no/mastercard-gavekort): Product detail on the Mastercard issuance.
- [Apple Pay](https://www.glede.app/no/apple-pay): How recipients add the gift to Apple Wallet.
- [Google Wallet](https://www.glede.app/no/google-wallet): How recipients add the gift to Google Wallet.
- [Pay online](https://www.glede.app/no/betal-pa-nett): Using the gift card on web checkouts.
- [Multi-choice gift card](https://www.glede.app/no/flervalgsgavekortet): Let recipients pick from a curated catalog.
- [Sustainability](https://www.glede.app/no/baerekraft): Environmental footprint vs. physical gifts.
- [Charity gifts](https://www.glede.app/no/gi-gaven-til-et-godt-formaal): Let recipients donate their gift to charity.
- [Loyalty programs](https://www.glede.app/sv/lojalitet): Glede as a customer loyalty reward (Swedish positioning).
- [Incentive programs](https://www.glede.app/sv/incitamentsprogram): Glede for sales incentives and recognition (Swedish positioning).

## Recipients

- [How to receive a gift](https://www.glede.app/no/slik-er-det-a-motta): For recipients — activation walkthrough.
- [Activate your Glede card](https://www.glede.app/no/bruk-gavekort/aktiver-gledekort): Step-by-step activation guide.
- [Gift card expiration](https://www.glede.app/no/utlopstid-pa-gledekortet): Validity and expiration policy.

## Customer stories

- [Customer stories overview](https://www.glede.app/no/kundehistorier): Index of all case studies.
- [Volvo](https://www.glede.app/no/kundehistorier/volvo-bruker-glede-som-standardlosning-for-ansattgaver): Standard solution for employee gifts.
- [Schibsted](https://www.glede.app/no/kundehistorier/schibsted-engasjerer-deltakere-under-konkurranser-med-glede): Engaging contest participants.
- [EY](https://www.glede.app/no/kundehistorier/ey-gledet-graduates-og-sommerstudenter-med-en-baerekraftig-paskehilsen): Sustainable Easter greeting for graduates.
- [SpareBank 1 Nord-Norge](https://www.glede.app/no/kundehistorier/sparebank-1-nord-norge-har-spart-over-en-arbeidsmaned-i-aret-med-glede): Saving over a month of admin time per year.

## Company

- [About Glede](https://www.glede.app/no/om-oss): Team, mission, and history.
- [Contact](https://www.glede.app/no/kontakt-oss): Email, phone, and address.
- [Book a demo](https://www.glede.app/no/book-en-demo): Schedule a walkthrough.
- [Comparison](https://www.glede.app/no/sammenligning): Glede vs. competing gift card and reward platforms.
- [Integrations & API](https://www.glede.app/no/integrasjoner-og-api): Public API for system integrations.
- [Blog](https://www.glede.app/no/blog): Articles on gifting, tax, and employee recognition.