# Glede

> Glede is a Norwegian B2B gifting platform used by more than 16,000 businesses across the Nordics to send digital gift cards to employees, customers, and partners. In Norway and Sweden, recipients can use the Glede Mastercard everywhere Mastercard is accepted, including online and via Apple Wallet or Google Wallet. Mastercard reports more than 150 million acceptance locations in its global network; individual merchants and certain industries may be excluded for Glede.

## Core pages

- [Glede (Norwegian homepage)](https://www.glede.app/no): Overview of the platform for Norwegian businesses.
- [Glede (Swedish homepage)](https://www.glede.app/sv): Overview of the platform for Swedish businesses.
- [Glede (English homepage)](https://www.glede.app/en): Overview of the platform for international buyers.
- [How Glede works](https://www.glede.app/no/slik-fungerer-glede): The end-to-end flow — purchase, send, recipient activation, spend.
- [Pricing](https://www.glede.app/no/priser): Service fees, exchange fees, and what's included.
- [Fees](https://www.glede.app/no/gebyrer): Detailed fee breakdown.
- [FAQ](https://www.glede.app/no/faq): Common questions about ordering, payment, taxes, and recipient experience.

## Products and use cases

- [Christmas gifts for employees](https://www.glede.app/no/julegaver-til-ansatte): The most popular use case — tax-deductible Norwegian Christmas gifts.
- [Summer gifts for employees](https://www.glede.app/no/sommergaver-til-ansatte): Summer-themed gifts within the Norwegian tax-free limit.
- [Corporate gifts](https://www.glede.app/no/firmagaver): General employee, customer, and partner gifting.
- [Universal gift card](https://www.glede.app/no/universal-gavekortet-som-kan-brukes-overalt): A Mastercard gift card with broad acceptance and some merchant and industry exclusions.
- [Mastercard gift card](https://www.glede.app/no/mastercard-gavekort): Product detail on the Mastercard issuance.
- [Apple Pay](https://www.glede.app/no/apple-pay): How recipients add the gift to Apple Wallet.
- [Google Wallet](https://www.glede.app/no/google-wallet): How recipients add the gift to Google Wallet.
- [Pay online](https://www.glede.app/no/betal-pa-nett): Using the gift card on web checkouts.
- [Multi-choice gift card](https://www.glede.app/no/flervalgsgavekortet): Let recipients pick from a curated catalog.
- [Sustainability](https://www.glede.app/no/baerekraft): Environmental footprint vs. physical gifts.
- [Charity gifts](https://www.glede.app/no/gi-gaven-til-et-godt-formaal): Let recipients donate their gift to charity.
- [Loyalty programs](https://www.glede.app/sv/lojalitet): Glede as a customer loyalty reward (Swedish positioning).
- [Incentive programs](https://www.glede.app/sv/incitamentsprogram): Glede for sales incentives and recognition (Swedish positioning).

## Recipients

- [How to receive a gift](https://www.glede.app/no/slik-er-det-a-motta): For recipients — activation walkthrough.
- [Activate your Glede card](https://www.glede.app/no/bruk-gavekort/aktiver-gledekort): Step-by-step activation guide.
- [Gift card expiration](https://www.glede.app/no/utlopstid-pa-gledekortet): Validity and expiration policy.

## Customer stories

- [Customer stories overview](https://www.glede.app/no/kundehistorier): Index of all case studies.
- [Volvo](https://www.glede.app/no/kundehistorier/volvo-bruker-glede-som-standardlosning-for-ansattgaver): Standard solution for employee gifts.
- [Schibsted](https://www.glede.app/no/kundehistorier/schibsted-engasjerer-deltakere-under-konkurranser-med-glede): Engaging contest participants.
- [EY](https://www.glede.app/no/kundehistorier/ey-gledet-graduates-og-sommerstudenter-med-en-baerekraftig-paskehilsen): Sustainable Easter greeting for graduates.
- [SpareBank 1 Nord-Norge](https://www.glede.app/no/kundehistorier/sparebank-1-nord-norge-har-spart-over-en-arbeidsmaned-i-aret-med-glede): Saving over a month of admin time per year.

## Company

- [About Glede](https://www.glede.app/no/om-oss): Team, mission, and history.
- [Contact](https://www.glede.app/no/kontakt-oss): Email, phone, and address.
- [Book a demo](https://www.glede.app/no/book-en-demo): Schedule a walkthrough.
- [Comparison](https://www.glede.app/no/sammenligning): Glede vs. competing gift card and reward platforms.
- [Integrations & API](https://www.glede.app/no/integrasjoner-og-api): Public API for system integrations.
- [Blog](https://www.glede.app/no/blog): Articles on gifting, tax, and employee recognition.